Lessons from South Korea: Lifting ban on product placement in TV programmes

Creativity and Culture | 2018-05-21 Sing Tao Next Prev

The way people consume media changes, so as the regulation on free television programme services. Earlier this year, the Communications Authority launched the public consultation on whether current restrictions on product placement in television programmes (PPL) should be relaxed. What can Hong Kong learn from the experiences of South Korea?

The full version of the commentary is in Chinese only.

Key points in English are listed on the right for reference.