Analyses | Leisure, culture and arts | 2019-06-27 | HKET

Pros and cons of different monetisation models to sustain creators

Many locals in the creative industries worry about earning a living. However, the rapid development of technology in recent years gives them a hope by providing a variety of content monetisation models, such as subscription, reward and donation. Can it help creators to get rid of a precarious financial position? What are the advantages and limitations of different monetisation models?

The full version of the commentary is in Chinese only.