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How does identity affect your decisions?


‘Self-identity’ is one of the elements that influences people's choices. That being the case, we can thoroughly analyse group behaviours by studying people’s ‘self-identity’. The ‘yellow economic circle’, which has aroused considerable public concern over the past few months, is also a consumer behaviour driven by ‘self-identity’. How far does such behaviour affect the society?

How would ‘travel bubble’ shape the post-lockdown tourism?


The coronavirus pandemic has pushed the global tourism into a super-cold winter. However, some countries and regions with the slowing spread of coronavirus are mulling to create ‘travel bubbles’ and lift travel restrictions within the ‘bubbles’, so as to restart the economy. How can Hong Kong be inspired by this idea when the Government is in discussions with the Mainland about relaxing cross-boundary quarantine measures?

Transformation of traditional industries: A big push by stay-at-home economy


A large proportion of the population is forced to stay at home for prolonged periods due to the spread of COVID-19, which however has stimulated the growth of ‘stay-at-home economy’. Online shopping platforms, media streaming platforms and gaming industry are actually thriving amidst the pandemic-induced economic downturn. How should the traditional industries transform to survive?

Should Hong Kong introduce bankruptcy protection bill to save enterprises?


The coronavirus epidemic has been spreading across the globe, putting the worldwide economy under great pressure. Some local enterprises are also suffering from significant business downturn and serious cash-flow problems, which may lead to liquidation. Some accounting professionals believe that the introduction of bankruptcy protection can provide a grace period for financially troubled enterprises in Hong Kong, helping them restructure their business and thus rally. How does bankruptcy protection work?

The legal disputes triggered by business activities in the outer space


There is an increasing number of private companies expanding their business activities from Earth into space, such as space travel, manufacturing rockets and spaceships and establishing satellite internet networks. However, as no country can appropriate and claim sovereignty over the outer space, how should the international space law be designed to maintain order and protect people’s right in space?

2019 Youth movement II: Evolution of consumer power in the digital age


Most young people growing up in the digital era have a distinctive attitude towards consumption. In addition, the recent emergence of political consumerism in Hong Kong has been echoed by many young supporters. What are the impacts of the digital world and social changes on young people in making buying decisions? How should the business sector respond to this consumer power?

How to grab the chances created by virtual idols?


The virtual idol culture, originated from Japan, is gaining popularity worldwide. The increasing number of fans has inspired the development of different economic activities. What are the reasons behind the boom? Are there any business opportunities arising for Hong Kong?

Urban space experiment: Turning sidewalks into play streets


In addition to serving pedestrian and vehicles, streets can also be transformed into playgrounds where children can play safely and freely. In the UK, some people advocate temporary lane closures for creating ‘play streets’ in the communities. Many local councils even formulate policies to support it. A similar experiment has also been conducted in Hong Kong. How was it executed? And what was the outcome?

Is Hong Kong ready to thrive in the era of ‘New Retail’?


Some enterprises have been implementing the ‘New Retail’ concept by integrating online and offline shopping channels in recent years. This concept is expected to not only provide consumers with more personalised shopping experiences, but also bring considerable sales revenues to enterprises. Can ‘New Retail’ become a new driving force of Hong Kong amid industry slowdown?